About Comidinhas do Chef
Preserving and sharing the rich culinary heritage of Brazil, one recipe at a time
Summary – The Beginning of Comidinhas do Chef
An origin story rooted in simplicity, persistence, and faith.
Sometimes a single image can spark an idea. While riding his bike under the hot sun of Paraguaçu Paulista, Pedro saw a local restaurant called Chef Lally. Its simple logo and charming atmosphere inspired him. Even years before creating his blog, the name Comidinhas do Chef was already in his mind.
In 2014, Pedro accepted a lower–paying job as head pizzaiolo for a pizzeria owner who also managed 10 websites. This step brought him closer to someone who actually made money online and could teach him. On April 16, 2014 he launched the Comidinhas do Chef YouTube channel, and two days later the blog was created. His early content—recipes and cooking tips—spread quickly on Facebook.
The first video was silent, but over time Pedro evolved into a confident cook, presenter, and CEO.
By the end of 2015, after mentorship from the pizzeria owner, Pedro took full control of the project: server, content, structure, and ads. Even without earning money yet, he worked as a delivery rider and pizzaiolo while dedicating every spare moment to producing recipes for the blog and YouTube.
Faith fueled the project. Public engagement and viral recipes kept Comidinhas do Chef growing. In 2017, with help from programmer Richard, the site underwent its first major redesign. The blog established its main identity: simple, practical, everyday recipes for real people.
With a more professional layout and SEO strategy, the blog’s visibility grew. In 2018, the R7 network invited Comidinhas do Chef to become a partner, confirming its potential among Brazil’s top culinary sites.
Throughout the journey, Pedro kept his mission clear: make cooking accessible to everyone, regardless of resources. The blog succeeded by staying loyal to this spirit and by genuinely helping Brazilians with easy, proven recipes.
The first video was silent — the mission has always been loud and clear.
Meet the Chefs
The passionate culinary experts behind every authentic recipe
Camillo Dantas
Chef, Gastronomic Researcher & Author
Camillo Dantas is a SEO specialist and virtual intelligence expert who joined Comidinhas do Chef in 2020. With his expertise in digital strategies, he helped scale the platform's reach, improve monetization, and structure sustainable growth. His analytical approach and innovative mindset have been crucial in transforming Comidinhas into a professional content platform.
Expertise: SEO Strategy, Digital Marketing, Virtual Intelligence, Content Platform Development
LinkedIn Profile"Technology and gastronomy unite to create experiences that go beyond recipes. At Comidinhas do Chef, we use data and innovation to bring Brazilian flavors closer to people around the world."
Pedro Cavalcanti
Chef & Creator of Comidinhas do Chef
Pedro Cavalcanti is the founder and CEO of Comidinhas do Chef, with over 10 years of practical experience in the culinary field. From a simple dream in 2014 to building one of Brazil's largest culinary platforms, Pedro dedicates about 15 hours a day to the project, maintaining its essence: simple, tested, and accessible recipes for everyone. His journey from delivery driver to successful entrepreneur is an inspiration to many.
Achievement: Creator and CEO of Comidinhas do Chef, one of the most accessed and respected recipe websites in Brazil
Specialty: Tested, detailed, and accessible recipes for home cooks
LinkedIn Profile"Cooking should be accessible to everyone, regardless of their experience or resources. Every recipe we share is tested with love and designed to bring families together around the table."
Authentic Brazilian recipes